rock CAN roll, Inc.,™ is a volunteer, non profit, hunger relief organization committed to restocking the dwindling shelves of local food pantries, soup kitchens, safe homes and shelters. The concept is simple, the rewards are immense!
We coordinate events and create projects by collecting healthy and nutritious non-perishable food (and other essential necessities) for men, women and children in need of assistance. We work together with schools, social groups, corporations, the arts and the music industry to collect and deliver much needed items to organizations (with no fee, no cost and no expense) to organizations that help people that lack food security and are in need of fundamental support.
We believe that a simple act of kindness CAN provide dignity and relief.
Together we CAN ease our neighbour’s hardships.
We CAN demonstrate to all, how a small act of giving CAN turn into an immense project of good!
Planning an event? Why not make it a “rockCANroll” event!
The sad reality is that more people, including those with jobs, are turning to emergency food agencies for assistance, and these agencies have less food to give. More than 35 million Americans, including 12 million children, are living with hunger in this country (based on a study released in November 2006, by the United States Department of Agriculture). Combine the current stock market volatility with other economic issues, and we, at rock CAN roll®, expect the 35 million to underestimate the current needs.
rock CAN roll, Inc® is a grassroots, volunteer, 501(c)3, non-profit, hunger relief organization and think tank whose mission is to be a source that CAN continually restock the shelves of emergency food agencies.
rock CAN roll® collaborates with rock concerts, schools, corporations, and private individuals to collect cans and non-perishable food (and basic provisions) for distribution to local agencies and into the hands of children, seniors and families who live with hunger and poverty.
rock CAN roll, Inc® grew out of a love of rock ‘n roll music and a concern for people who live with hunger and in poverty. Their niche to beat hunger and ease the burden of poverty is unique.
Founder and President, Aimée Holtzman, says her vision for the organization is that rock CAN roll® CAN become like recycling. Just as people know to put their recyclables out each week, when they see the rock CAN
roll® logo on concert tickets and promotional materials, “FANS will know to BRING CANS” or a healthy and nutritious non-perishable food donation to that event. It takes time to start a movement, but Aimée believes with help from those who ‘get it’, it is clear to see that rCr is a fast, quick and easy way to restock the dwindling shelves of emergency food agencies throughout the country and throughout the world.
For example, the management of The Theatre at Westbury, a Live Nation venue on Long Island, piloted the rock CAN roll® program and has proven it is a win-win for all! rCr volunteers are on site to accept donations. They pack-up the food, distribute it immediately to local emergency food agencies (within a 5-10 mile radius of the venue) and into the hands of people who live with hunger and in poverty. The organization is very ‘GREEN’ their ‘FOOTPRINT’ is small and their impact is immense! rCr does not warehouse food!
When FANS show up without food, they often make monetary donations that fund rCr initiatives that CAN procure more food for more people. One such ‘GREEN’ initiative is the ‘rock CAN shop’ Project that enables
teens (or any volunteer) who wish to fulfill community service requirements, to do so, on their own schedule. With our list of most-needed foods in hand, along with coupons from the newspapers or internet sites such as
FoodCouponsDirect.com, and weekly circulars, rCr sends “shoppers” in outlying areas a check (anywhere from $100 – $250) to shop for an emergency food agency with-in a five or 10 mile radius of where they live. Many parents comment on what a valuable experience our ‘rock CAN shop’ program is. They shop with their teens without ‘supermarket-wars’ on a mission to help others. Not only do their teens learn how to negotiate a supermarket, they see how much $100 (doesn’t) really buy!
With gas and food costs at an all-time high, and the economy in such disarray, rock CAN roll® is needed now, more than ever, to get healthy and nutritious food to men, women and children who need it.
rock CAN roll® needs your help to fund a small staff, to grow the organization and to manage the business. If twice a month large venues throughout the country collaborate with rCr, think of how many people who would not have to worry about how or what they are going to eat! Madison Square Garden, for instance seats nearly 20,000 people! John Lennon told us to … Imagine there’s no hunger…that is what Aimée and the folks at rock The rock CAN roll® organization is always looking for new collaborators, volunteers, supporters and friends to help in their quest to beat hunger.
Hunger and poverty are issues that people prefer to ignore. The rock CAN roll® Organization is changing that! rCr is a 501c-3, nonprofit hunger relief organization. We collaborate with rock concerts and events, collecting healthy food and basic necessities, delivering it to emergency food agencies and into the hands of children, women, men and their pets living with hunger. www.rockCANroll.org
To learn more about rock CAN roll®, contact Aimée Holtzman at aimee@rockCANroll.org